500 Startups backed Monogram has raised $840,000 in seed funding led by Quest Venture Partners.
Monogram is an iPad app that aggregates the best clothing lines and deals from across multiple fashion e-commerce sites through the iPad app’s slick user interface. Users will no longer have to peruse multiple websites for their favorite brands or for the best deals. Basically the app is like your own personal shopper.
Monogram is in private beta but you can request an invite by authentication of your Facebook account. The app includes editorial curation to highlight what’s popular that a user may not know. According to Monogram CEO Leo Chen, this editorial content is missing from most ecommerce sites. The editorial content is provided by fashion bloggers that Monogram has partnered with, as well as letting users designate which brands they’d like to see more of.
Monogram has raised $840,000 out of a $1 million seed round. The investors are Quest Venture Partners, Great Oaks VC, 500 Startups, Shanghai-based accelerator and seed fund Innovation Camp, Yin Tai CEO Robin Liao, Rapportive CEO Rahul Vohra, and Decide.com founder Brian Ma.
CEO Leo Chen and other founders of Monogram came from the e-commerce and fashion world. Leo Chen used to work as a product manager at Amazon, while CTO Josh Chen was a former e-commerce platform engineering at Newegg.com. And Kristen Slowe, the director of content, has over a decade of fashion merchandising experience with Fortune 500 retailers. Monogram is based in Mountain View, Calif. and plans to open a development center in Shanghai.
|GOT A TIP? TELL US.||LIKE TO WRITE? contribute to TS.|
Write a blog about your startup, get 5 or more plugs and your startup will be featured here.
TigerStartups - Chicago, IL